"Why don’t you advertise in print? Everyone else we talk to says they do the same things as you plus they advertise."

If an agent tells you that he or she does the things that we say we're going to do, which is actively prospect daily every single day to get your home sold, then he or she is more than likely stretching the truth a little. Agents that advertise a lot don’t want to work. So, what these individuals will tell you is that they actively prospect every day to impress you, but, if you could sell a home without spending 50% of your money, would you? All smart business people would, so either they are not smart, or they aren’t telling you the whole truth.

Print advertising no longer works. Why would a buyer look at the paper and see less than 5 percent of what's on the market when they can go online and see everything?

To see how the zac team would get your Atlanta, Decatur, or Buckhead home sold (and to see the list of the 53 websites we would list your home on!) please visit www.GotZac.com for our Plan of Action and Marketing Plan! Curious as to how much your home would sell for? Check out www.atlanta-homevalues.com for your estimated selling price!

This is part of an on-going question and answer series of the most frequently asked questions we get in real estate. From seller objections to buyer concerns, the zac team will help explain our rationale behind our philosophy in selling real estate here in Atlanta!

For questions 1-10, please click here!
#11: “If we have to sell that low, then why wouldn't we just sell it ourselves and pay 3% to the agent that sells it?”
#12: "Can't we come down in price later?"
#13: "What if we aren't quite ready yet? We need to finish a couple of projects around the house before we put it on the market."

#14: “Will you cut your commission? The other agents will.”